starving artist
Many starving artists today are given big opportunities to market their craft online. Whether you are a gifted painter, photographer, sculptor, graphic artist or any other artistic inclination, there’s no need to empty your savings account or literally starve just to let your masterpieces be seen by prospective buyers.
Today’s modern technology allows starving artists across the globe to market their artworks through websites and online art galleries. But what does it take to be a winning artist online? Passion? Hardwork? Enchanting art pieces? Strategic marketing skills? Well, the answer to all these is yes, but to be specific, let’s talk about some practical must-dos and must-haves when building your own online art gallery:
Digital Camera – We are not talking about just any other camera device here, you must need a really high quality digital camera to capture clear, high resolution (8 mega pixels or higher) photos for your gallery. You want your art to appear as beautiful as possible on the web, right? The photo should display your artwork’s superb colors and texture. Keep in mind that these photos will not only be viewed on your online art gallery but will also be used for your art blog and marketing campaigns like e-mail ads and newsletters.
Personal Online Portfolio – Although you are new to this industry, it’s imperative to present a complete online portfolio. This will significantly boost your credibility and image as a professional. Yes, you’re a talented artist and you got brilliant art pieces but talent is one thing and professionalism is another. There are many starving artists like you out there, so step it up by impressing the buyer with an organized and well-written personal online portfolio.
Art Blog – Blogging is a very useful tool for any starving artist. It can reach millions of people without spending a lot of money. You can exhibit works-in-progress on your own art blog. Featured paintings and other art pieces, short art thoughts and your personal opinion about a particular topic can all be posted on your art blog as well.
Adobe Photoshop – There is no harm in enhancing your artwork a bit, just do not exaggerate. Adobe Photoshop is an inexpensive way to fine-tune brightness, contrast and color, resize images or doing amazing image manipulations.
Payment Mode – You are selling your art online so you must have a way of getting payments. PayPal is one of the most reliable and easiest ways to pay and receive money online. Just take note of the fees and other information once you set up an account. Other payment options include bank-to-bank transfer/ deposit, check payment, and more.
Writing Skills – Learn how to string a few words together to come up with an interesting and catchy captions and thoughts as you describe your art. Use a grammar-/ spell-checker and always proofread your written work before posting an art description, blogs or messages.
Starving artists today are so lucky since getting their art viewed by the public through online galleries and websites are not so time consuming anymore and only entails less effort. Now, they do not have to spend so much on renting a gallery space, paying for utilities and labor.